Fabric boasts over 40 years of experience, spanning through three different generations, in the textile industry. Fabric's pain point was to showcase their vast product line digitally. They wanted to create a digital showcase of available products. The main aim was to drive traffic to their store by enticing customers through their digital presence. Their digital presence would reflect their creative and stylish flair.
www.fabric.com.mt
The solution for this project was to use a robust content management system (CMS) for the business owner to be able to update products, images and services. Therefore an easy to use backed system such as wordpress was used as their CMS to ensure flexibility and ease of use. Carefully adhering to their brand identity, a new stylish website was created, serving its purpose.